Friday, July 08, 2011
Analog Watches Are Rediscovered by the Cellphone Generation
After going watch-free for much of the last decade, the three men — all in their 30s and considered style influencers — are turning back time.
The Swatch Group, the largest watchmaker in the world, is scrambling to add factory capacity after net profits rose 42 percent last year (the company, which owns Omega, Longines and a more than a dozen other brands besides Swatch, is also a dominant supplier of movements for other brands). Fossil Inc., which manufactures a jaunty mall-friendly line of watches under the Fossil brand, as well as licensed watches for design labels like Burberry and DKNY, saw its global watch sales shoot up 44.4 percent in the first quarter, after sliding 1.8 percent as recently as 2009.
The Swatch Group, the largest watchmaker in the world, is scrambling to add factory capacity after net profits rose 42 percent last year (the company, which owns Omega, Longines and a more than a dozen other brands besides Swatch, is also a dominant supplier of movements for other brands). Fossil Inc., which manufactures a jaunty mall-friendly line of watches under the Fossil brand, as well as licensed watches for design labels like Burberry and DKNY, saw its global watch sales shoot up 44.4 percent in the first quarter, after sliding 1.8 percent as recently as 2009.
THIS LINK posted by Joseph Bell : 2:12 PM
