Wednesday, March 04, 2009
Intel’s Chief Claims Nvidia Is Not Competitive without Microprocessors.
"If you don’t have a microprocessor, what else do you have to sell? The graphics subsystem for most machines will be subsumed into the microprocessor. So what Nvidia is doing is making an argument to defend the status quo,” said Paul Otellini, president and CEO of Intel.
In February Intel and Nvidia could not reach an agreement under which Nvidia would get a license on Direct Media Interface (DMI) bus from Intel (which effectively bans Nvidia from making core-logic sets for Intel processors with integrated memory controller).
According the chief of Nvidia, technologies like Nvidia Ion (integrated core-logic for Intel Atom and other processors), SLI (multi-GPU rendering), Hybrid power (ability to switch between integrated and discrete graphics core), and CUDA (programming language for GeForce GPUs) threaten Intel’s ability to control the PC platform.
In February Intel and Nvidia could not reach an agreement under which Nvidia would get a license on Direct Media Interface (DMI) bus from Intel (which effectively bans Nvidia from making core-logic sets for Intel processors with integrated memory controller).
According the chief of Nvidia, technologies like Nvidia Ion (integrated core-logic for Intel Atom and other processors), SLI (multi-GPU rendering), Hybrid power (ability to switch between integrated and discrete graphics core), and CUDA (programming language for GeForce GPUs) threaten Intel’s ability to control the PC platform.